Al-Usman Travels
Verified
Digital Marketing
- Lahore
- Full-time
The essentials
- Experience2 years
- Career levelNon-managerial
- ShiftMorning shift
What you’ll be doing
AL USMAN TRAVELS is seeking a Digital Marketing professional to strengthen its online presence and promote its travel services to customers in Pakistan. This Lahore-based role suits a creative, analytical marketer who can plan campaigns, create engaging content, and use performance data to improve reach and customer inquiries.
Responsibilities include:
Responsibilities include:
- Plan and deliver digital marketing campaigns across social media, search, and other relevant online channels.
- Create, schedule, and maintain engaging content that reflects the company’s travel services and brand voice.
- Monitor campaign performance, website and social engagement, and customer inquiry trends; prepare regular reports.
- Apply search engine optimization practices to improve the visibility of relevant travel pages and content.
- Manage paid advertising campaigns, track budgets and results, and recommend practical optimizations.
- Coordinate with internal stakeholders to keep promotional information accurate and campaigns aligned with business priorities.
What we’re looking for
- Practical experience planning and executing digital marketing campaigns for relevant online audiences.
- Confident use of social media platforms, content calendars, and audience engagement practices.
- Working knowledge of SEO, keyword research, on-page optimization, and web content fundamentals.
- Ability to set up, monitor, and optimize paid digital advertising campaigns.
- Comfort interpreting campaign analytics, engagement metrics, traffic trends, and conversion results.
- Clear writing and editing skills for concise promotional copy and customer-facing content.
- Strong organization, attention to detail, and ability to manage several campaign tasks at once.
- Effective communication and coordination with colleagues to verify service information and meet deadlines.
Education
Bachelor’s degree or diploma in Marketing, Business, Communications, or a related field preferred. Candidates with equivalent practical digital marketing experience and a portfolio demonstrating campaign, content, or analytics work may also be considered.
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