Digital Marketing Manager Job in VUstudents Rawalpindi, Pakistan

Experience Required

2 Years

Salary Range

40,000-50,000PKR

Career Level

Manager

Required Qualifications

Bachelors degree in Marketing BBA Advertising Relevant field from a prestigious university

Job Description

This job is only for experienced job seekers who have previously delivered ROAS based results to the Ad Accounts they have managed.
If you are skilled in delivering results in the form of leads, sales and ROI, this opportunity is for you.
You must have a strong portfolio to prove your worth.
You must have numbers to prove what you can do for our clients.
You must have exposure to handle international clients.

Full reign over Ecommerce clients' Facebook and Google Ad accounts
Full reign over local business Lead Generation through Facebook and Google Ads
Brief account auditing to facilitate the client acquisition process
In-depth research process using clients' past ads, data, audience insights, and competitors' ads.
Mapping out a customer-centric Facebook Ads funnel that retargets the full spectrum of warm and hot traffic
Setting up all ads, including advanced copywriting and segmenting audiences appropriately
Clear testing structure with minimum thresholds for all applicable KPIs
Daily campaign optimization
Scaling accounts sustainably and aggressively with a minimum 2x ROAS on cold/top of the funnel, and minimum 4x ROAS on MOF and BOF
Target Market Research, Audience targeting, Ad creative design
Copywriting
split-testing, daily optimization/management, and reporting