Social Media Strategist

We are looking for a qualified Social media strategist to join our team. You will develop and implement a comprehensive social media strategy to increase our web traffic and our brand awareness.

As a Social media strategist, you should have excellent multitasking skills to handle all of our social media accounts in a cohesive way. If you have a creative way of thinking and of presenting our brand through multiple social media channels, we would like to make you part of our team.

Ultimately, you should be able to ensure our company web presence is aligned with our marketing strategies.

Job Duties

Manages company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms

Engages in social media presence creation on new and emerging social media platforms

Creates dynamic written, graphic, and video content

Optimizes content following search engine optimization (SEO) and pay-per-click (PPC)

Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation

Assists social media management with large projects, events, and community management

Works as part of a team to develop large social media campaigns

Analyses and reports audience information and demographics, and success of existing social media projects

Proposes new ideas and concepts for social media content

Works with marketing and social media team members to coordinate ad campaigns with social media strategy

Writes and distributes e-newsletters to subscribers

Manages social media communications

Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimize visits

Proven work experience as a Social media strategist or Social media manager

Hands on experience using social media for brand awareness

Understanding of SEO and web traffic metrics

An ability to identify target audience preferences and build content to meet them

Familiarity with web design and publishing

Excellent multitasking skills

Strong written and verbal communication skills

Strong Command over various graphic designing softwares