Advertising Sales Manager

Persuading clients to buy advertising space or time

Finding out who controls the advertising budget in target organisations and contacting them

Explaining the benefits of your medium, using statistics on readership or viewing figures

Offering a price and negotiating around it

Closing the deal and recording the details

Communication skills

A good telephone manner

Persuasive ability

Confidence and an outgoing personality

The ability to build relationships with customers

Diplomacy and patience

The ability to work under pressure and meet targets

Be good with numbers