Experience Required
2 Years
Salary Range
20,000-30,000PKR
Career Level
Non-Managerial
Required Qualifications
BS/MS or MBA degree in a quantitative, test-driven field
Job Description
- Manage all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
- Manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
- Review and analyze company sites for areas that need to be improved, deleted, or revised.
- Prepare detailed strategy reports.
- Identify the least expensive but most powerful and profitable keywords for client sites.
- Run pay-per-click campaigns.
- Improve the project's organic search results.
- Write effective headlines, body copy, and websites.
- Ensure websites are filled with optimal keywords.
- Place keywords appropriately in copy to gain most search engine traffic.
- Write effective call-to-action statements.
- Write original, powerful SEO content for blogs and websites.
- Strategize ways to improve and track site performance.
- Compile and present SEO performance reports.
- Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking.
- Utilize basic programming and web design skills to enhance SEO.
- Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns and update forums SEO.
Requirements & Skills
- Experience: 1-2 years
- Experience with Google and Bing’s services, including Analytics and Webmaster Tools
- Experience with Google’s Keyword Tool
- A functional understanding of HTML and CSS
- The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
- Proven success in link building and viral strategies such as
- Forum posting
- Blog comments
- Guest postings
- Web 2.0
- Infographics
- PPTs and PDF creation and marketing
- Outreach marketing PPC/Adwords
- Email marketing
- SMO
- Facebook, Twitter & LinkedIn Ads Management
- The ability to deploy an effective local and long-tail search strategy
- A deep understanding of mobile strategy and how it relates to SEO
Benefits & Perks
Health InsuranceLeavesMedicalPension
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