Marketing Executive 5

Marketing executives will be involved in developing marketing campaigns to promote a service, product and events .

• Preparing and delivering marketing plans within key objectives
• Working with in-house designers to produce materials of visual impact and within brand guidelines
• Involving key stakeholders for product at each stage of campaign, and reporting results once completed
• Generating and executing marketing campaigns across social media platforms such as Twitter, Facebook, Instagram, YouTube and many more
• Generating reports for digital marketing campaigns using data based analytic tools and also presenting this data in an easy to understand format
• Sourcing advertising opportunities and placing adverts in the press, radio or TV as appropriate to the product or service
• Liaising with media, printers and publishers as required and managing the production of marketing materials such as leaflets, flyers, posters and newsletters, including e-newsletters and DVDs
• Liaising with events coordinators to maximize visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate
• Attending key conferences to manage booth, do customer interviews and focus groups
• Monitoring competitor activity and generating leads for products and services.