Videographer/Content Creator

Six-B Food Industries (Pvt. Ltd.), based in Lahore, is a growing food & beverages manufacturer producing snacks, beverages and condiments. We are expanding our marketing capabilities and seek a creative Videographer/Content Creator to develop high-quality visual content that showcases our products, manufacturing quality, and brand story across digital channels. The role sits within the marketing team and will collaborate with product, quality, and sales teams to translate product features and campaigns into engaging video and photo assets.

Primary responsibilities include:

• Plan, shoot, and edit short-form and long-form video content for social media, website, and promotional campaigns.
• Capture high-quality product photography and lifestyle imagery that communicates taste, texture and packaging details.
• Develop creative concepts and storyboards aligned with brand guidelines and campaign objectives.
• Operate and maintain camera, lighting and audio equipment; set up studio and on-location shoots at company premises or retail/activation sites.
• Collaborate with marketing to optimize content for platform-specific formats (Instagram Reels, Facebook, YouTube, TikTok) and assist with caption and asset selection.
• Ensure all content meets food safety and packaging compliance requirements; obtain necessary approvals prior to publishing.
• Manage digital asset library, metadata, and version control; deliver final assets on schedule to support product launches and promotions.
• Monitor basic performance metrics for content and iterate on creative approach based on engagement and campaign goals.

We offer a dynamic in-house role at our Lahore facilities where attention to detail, a strong sense of visual storytelling, and practical experience with food photography/videography are essential. The position requires hands-on production work, occasional on-site shoots within Lahore, and regular coordination with internal teams to meet promotional calendars.

• Proven videography and video editing experience with a portfolio showing product and lifestyle content, preferably in food/beverage.
• Strong camera skills: DSLR/mirrorless operation, manual exposure, focus pulling, framing and composition.
• Proficiency with video editing software (Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve) and basic motion graphics (After Effects or similar).
• Experience with studio and natural lighting techniques for food photography and video, including use of reflectors, softboxes and LED panels.
• Sound capture skills for interviews and short-form clips; experience with lavalier and shotgun microphones.
• Photo editing skills in Adobe Photoshop and Lightroom for color correction, retouching and packaging presentation.
• Ability to create platform-specific formats and aspect ratios; understanding of social media best practices and short-form pacing.
• Organized workflow: file naming, backup procedures, asset tagging and version control; ability to meet deadlines for campaign schedules.
• Strong communication and collaboration skills to work with marketing, quality and production teams; attention to brand consistency and regulatory compliance.