Social Media Executive & Content Creator

Job Title: Social Media Marketer & Content Creator

We are looking for an experienced and result-driven Social Media Marketer & Content Creator to manage and grow our travel agency’s presence across Instagram, Facebook, and TikTok.

The ideal candidate should have a strong understanding of social media algorithms and know how to create, optimize, and publish platform-specific content that drives reach, engagement, and lead generation.

Key Responsibilities:

Grow and manage our Instagram, Facebook, and TikTok accounts organically

Create high-quality posts, reels, and short-form videos tailored to each platform

Develop content according to platform algorithms to maximize visibility and engagement

Plan and publish content using the best posting times, formats, and trends

Create engaging travel-related content (destinations, packages, offers, reels, carousels, videos)

Adapt content strategy separately for:

TikTok: Trend-based, high-engagement short videos

Instagram: Reels, posts, carousels, and stories optimized for growth

Facebook: Posts and visuals optimized for reach and audience engagement

Monitor performance, analyze insights, and optimize content accordingly

Stay updated with the latest algorithm changes, trends, and content strategies

Requirements:

Minimum 1–2 years of experience in social media marketing and content creation

Proven experience in growing accounts on Instagram, Facebook, and TikTok

Strong understanding of social media algorithms and content optimization

Ability to create and edit videos and posts suitable for each platform

Experience in the travel industry is a plus

Creative mindset with a results-focused approach