Job Description
Soft Nation Technologies is looking for SOCIAL MEDIA MARKETING EXECUTIVE
Key Responsibilities:
- Assist in creating, curating, and scheduling engaging content for social media platforms (Facebook, Instagram, LinkedIn)
- Monitor social media channels for industry trends, audience preferences, and competitor activity.
- Engage with followers, respond to comments/messages, and manage online communities.
- Track and report social media performance metrics and KPIs.
- Coordinate with graphic designers and content writers for post designs and captions.
- Support social media campaigns and promotional strategies.
- Stay updated on the latest trends, platform updates, and best practices.
Requirements:
- Bachelor’s degree in Marketing, Media, Communications, or a related field.
- 6 months-1 year of experience in social media marketing or digital marketing.
- Basic knowledge of social media tools like Meta Business Suite or Canva.
- Strong verbal and written communication skills.
- Creative mindset with a passion for social media trends.
- Ability to multitask and meet deadlines.
Females are highly encouraged to apply
Location: Gulshan-e-Iqbal, Karachi
Timings: 12:00pm-9:00pm
Requirements & Skills
Core Social Media Skills
Social media strategy development
Content creation & planning
Social media platform expertise (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.)
Paid social media advertising (Facebook Ads Manager, LinkedIn Ads, etc.)
Influencer outreach & collaboration
Trend spotting & viral content planning
Marketing & Branding
Brand positioning and messaging
Campaign management
Target audience analysis
Market research
Competitive analysis
Hashtag research & optimization
Content & Design
Copywriting for social media
Visual content coordination
Basic graphic design (Canva, Adobe Photoshop/Illustrator)
Video editing (Reels, Stories, YouTube Shorts, etc.)
Content calendar management
Soft Skills
Creative thinking
Communication & storytelling
Time management
Problem-solving
Team collaboration
Adaptability to trends and new platforms
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