Experience Required
2 Years
Salary Range
80,000-400,000PKR
Career Level
Non-Managerial
Required Qualifications
Bachelor

Job Description

We’re looking for a highly motivated and eager DV360 Programmatic Media Buyer to join our team. This role will be hands-on in developing campaigns plan and strategy, analyzing performance metrics and monitoring campaign goals.


Responsibilities:

Work with campaign stakeholders to develop a buying strategy for each campaign, including ad formats, user targeting, SSPs, bid strategy, etc.

Set up and launch programmatic campaign buys

Calculate and manage bids, win rates, and CPM goals

Monitor live campaigns and adjust delivery to meet pacing goals, optimize toward CPI/CPA goals, and literate on strategy as needed.

Communicate with third-party vendors to create custom audience segments and work with Programmatic Partnership Manager to monitor and adjust campaign inventory as needed to meet goals, as well as monitor and troubleshoot win rates across various exchanges.


Requirements:

BS/BA in Marketing, Communications, Advertising, computer science or related field

Minimum of 2 years’ experience within the field of Programmatic Media buying and Campaign Management in mobile advertising, with experience in arbitrating performance campaigns. (Especially in DV360)

Strong skill set in data analysis and mathematics with deep knowledge of Microsoft Excel Knowledge of third-party ad serving technology, digital analytics tools, and reporting with real-time bidding experience

Excellent problem-solving and communication skills, strong attention to detail, and resourceful with no reservations about tackling a tough problem

Entrepreneurial in the approach to media buying and able to think outside the box to come up with new solutions to improve the overall media buying efforts

Good English skills (written and spoken) – Must

Google data studio experience – an advantage

Communicates successes, failures, and escalations to line manager in a timely manner

It's important that you are mostly available during European working hours.

Requirements & Skills

Desired Skills and Experience:

Advertising, Mathematics, Performance Campaigns, Marketing, Media

Buying, Data Analysis, Mobile Advertising, Microsoft Excel,

Programmatic Media Buying, Campaign Management, Communications,

Reporting, Ad Serving Technologies, Digital Analytics, Real-Time Bidding

Benefits & Perks

Incentive BonusLeaves

zz-Media

Computer & Network Security - Rawalpindi, Pakistan

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